- Plan the outfits prior to the shoot. This ensures for a smooth day.
- List out the itinerary or prepare a call sheet for the day, make sure the entire team including the hair & makeup artist, stylist, brand and any other parties have a copy.Don’t forget to factor in the breaks!
- Plan your camera equipment and studio equipment, this should include props and which particular looks will involve the props.
- Hot Tip: A stool, box or ladder is great props that you can use to achieve a variety of different poses that don’t need the model to stand. A box or ladder is also good for a photographer to use to get elevation or achieve different angles while shooting.
- Lens – focal length of 24-200mm is the most commonly used. Lenses covering this range are great for full body as well as close up mood shots.
- Hot Tip: Use an acrylic panel to achieve a clean white floor; this prevents scuff marks on the paper backdrop/cyclorama.
- Mark the floor where the model should stand to ensure consistency in all shots.
- Test your equipment before the actual shoot, on arrival & while setting up. Ensure you have a contingency plan in place, such as a spare flash strobe or light modifiers. As your shoot involves many parties, failed equipment is a costly exercise.
- Play music to set the mood and environment – this is your creative zone.
- Make sure the model is comfortable, be social and get to know the talent.
- Tethering direct to a computer or laptop is essential, so you can have a live review option.
- Edit a couple of photos as you go along to ensure you’re achieving the shots your client wants.
- Star or mark shots in light room or other similar software as you go along to save you time during editing or post-processing.
- Ensure you’re clear on expectations of post processing with the client – let them know the turn around.